MAMAÏ COUTURE
is a couture house established in Provence, dedicated to formal wear
for children. Designed to accompany the precious moments of childhood, MAMAÏ COUTURE celebrates those festive occasions when children, with their innocence and poetry, contribute to the beauty of the memory.
COLLECTIONS
Spring / Summer 2026
Coming soon…
MADE-TO-MEASURE
At MAMAÏ COUTURE made-to-measure is a core part of our values: it is the Time for Quality. We take the time to listen, to understand your project and to create every step according to your needs. You will discover the sketches, fabrics and embroidery options.
Then come the measurements, pattern making, toile creation and fittings, which are essential for adjustments and refinements. Once approved, the piece is handed over in our atelier in Italy for production. Each dress is designed to accompany an important moment with poetry, elegance and durability.
EXCELLENCE AT THE HEART OF OUR CREATIONS
Our Savoir-Faire is based in a tradition of craftsmanship, inherited from haute couture. From the initial sketch to the meticulous hand-finished details, each step is designed to create a unique piece, made with care, precision and meaning.
OUR STORY
“It’s in a burst of childhood, a desire to transform boredom into beauty, that MAMAÏ came to life, somewhere between the stories of yesterday and today.”